Hair Salon Flyer Template For Inner Circle Member of the Week: 33 New Clients from a Single $540 ad

Inner Circle member Leah Bobridge of Fresh Hair & Body in South Australia - copy-intensive Toolkit-style advertising producing an extra $1500 a week in sales.

Inner Circle member Leah Bobridge of Fresh Hair & Body in South Australia – copy-intensive Toolkit-style advertising producing an extra $1500 a week in sales.

Hair Salon Flyer Template For Inner Circle Member of the Week: 33 New Clients from a Single $540 ad 

Leah Bobridge of Fresh Hair & Body in Salisbury, South Australia is our Inner Circle Member of the Week thanks to a concentrated salon marketing campaign that’s produced dozens of new clients. Leah only joined the Inner Circle program and received her Toolkit in August 2009, and in two months has increased her small hair & beauty salon’s revenue by “about $1500 a week.”

And she’s taking my advice and acting on it: using multiple marketing channels, not relying on ONE individual ad or flyer template from the Toolkit, doing several simultaneously. She’s doing newspaper advertising to generate new clients, basic geographic marketing using mailbox flyers around the salon, text message marketing to fill chairs and treatment rooms via her existing database – in other words, lots of stuff.

And she’s already getting frustrated. “I wish I had more time just to do marketing,” says Leah, echoing a common sentiment among those in the beauty industry who suddenly discover the thrill of getting results from ‘my’ kind of targetted, copy-intensive direct response marketing, as against the kind of marketing most in the salon industry do, which is basically throwing mud against the wall and hoping.

Example: Leah ran one of the ads out of the Toolkit in the local paper last week, cost $540, contained a great value-ad offer (the ‘LA Glam package’) and drew no fewer than 33 new clients, spending roughly $3,300.

But that’s far from the end of the story – Leah says each client is worth an average of $2,000 in a full year, so do the sums; $2,000 X 33 = $66,000 in potential new business over a full year. From an ad costing $540.

Fill those empty appointment slots in MINUTES

Access the NEW Lite course, where you’ll learn:

– How to fill empty appointment slots
– How to stop no-shows dead in their tracks
– How to get money from your clients right now
– Exactly how to bring back your “lost” clients
– What you need to do to have new clients finding you online

AND SO MUCH MORE!

Learn exactly what you need to do to turn your salon into a thriving success!

About The Author

Greg Milner

Greg Milner, CEO & Founder, Worldwide Salon Marketing. Greg is a writer, marketing consultant, direct response advertising expert and former TV producer. Since founding WSM in 2004, he's coached and guided more than 4,000 salons & spas all over the world in all aspects of marketing, both online and offline. The tools and templates he and his team have developed are used by salons & spas on every continent. He is the author of the industry-standard direct response marketing manual, Simple Salon Marketing, and the e-book Rich Salon Owner.