Salon Service Menu Template: Here’s the difference between most salon owners – and this guy…

When you’re standing around at a barbecue and somebody asks ‘what do you do?’, what do you instantly say? Most salon owners will automatically reply ‘oh, I’m a hair stylist,’ or ‘I’m a beauty therapist/cosmetologist/nail technician’, blah blah blah. And if that’s how you think, then that’s about the highest level you’ll ever reach. A…

Read More →

Salon Business Plan Template – got a tax bill to pay? Try THIS…

Salon Business Plan Template – got a tax bill to pay? Try THIS…   We’re often asked ‘will the your  marketing program work for me, I’m in a small country town/poor area…’ etc etc. I give the same answer every time: YES! Just check the results Susan Anderson achieved in a little mining town of…

Read More →

Hair Salon Marketing Template Superstar: Message from a Doting Grandmother!

Hair Salon Marketing Template Superstar: Message from a Doting Grandmother!   Now we’re being credited with creating babies! At Worldwide Salon Marketing we’re dedicated to creating wealth and financial freedom for salon and spa owners. But we never thought we’d be thanked for making babies as well. As Maureen Hardman writes, daughter and long-term Inner…

Read More →

Salon Marketing & Sales (Prevention) – Why Doesn’t Anybody Want My Money???

How much money’s slipping through YOUR fingers? The Sales Prevention Department’s alive and well in my part of the world, and I’ll bet my mother it is in yours, too. The world seems to be lurching from one financial crisis to another – first the GFC, now Europe on the brink thanks to massive debts…

Read More →

Unaddressed Direct Mail – it STILL works!

Hair Salon Template: NZ Salon Marketing Superstar, Toni Cunningham’s Autumn Mailbox Drop Reaps Fantastic Rewards!   If there is a common theme amongst our successful My Social Salon members it’s that they ALL take massive action to get the results they want for their business.  And Toni Cunningham of Decadence Salon in Palmerston North, New…

Read More →

Salon Appointment Book Template Hair Salon Marketer of the Month: Check out these brilliant results

Salon Appointment Book Template Hair Salon Marketer of the Month: Check out these brilliant results   Sarkis Akle, owner of Hair by Phd in Parramatta, Sydney, only upgraded to the Premium program from Lite in February this year. The effects on his salon’s sales has been dramatic. It’s a testament to the power of good…

Read More →

Salon Marketing – Lessons from a Third-World Country

Rightly, you no doubt have zero interest in my recent five-day break at a luxury private villa near the beach in Bali, where the staff outnumbered our party of eight by two to one, and you couldn’t move without a butler polishing something or mixing you a clever drink by the pool. But you might…

Read More →

Free Hair Salon Business Plan Template: NZ Salon Superstar, Terra Evans – The Membership Campaign that created a Storm!

Free Hair Salon Business Plan Template: NZ Salon Superstar, Terra Evans – The Membership Campaign that created a Storm!   If I said to you that every dollar you spent on marketing would give you $2 back, you would probably be very happy.  Well Inner Circle member Terra Evans of Skin Deep Face and Body…

Read More →

“The Sex Food so Potent, Priests Were Forbidden to Eat It.”

Did the headline suck you in – force you to keep reading? If you have a pulse, it’s the reason you’re reading this sentence now. The headline – the ‘ad for the ad’ – was written by one of the greatest direct response copywriters of the past 50 years, Eugene Schwartz. His ads, for everything…

Read More →

Salon Price List Template Free – Turning A Disadvantage Into A Raging Advantage

Salon Price List Template Free – Turning A Disadvantage Into A Raging Advantage I’ll often hear salon & spa business owners saying “my salon has no passing traffic so it’s harder for me”, or “we’re in a poor area, I can’t raise my prices”, or “…there are roadworks outside my salon, and my business is…

Read More →