Hair extensions – Very Profitable, but you still need to sell it HARD.

Hair extensions are one of the most profitable services for any salon. But you can’t simply post a glossy picture and hope for the best. Like all direct response marketing, it still needs to be accompanied by a compelling OFFER, and reasons to call you NOW (eg, scarcity, limited to the first X to call…

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[VIDEO] Why ‘old-fashioned’ salon marketing still works

[VIDEO] Why ‘old-fashioned’ salon marketing still works – Two interviews with salon owners who swear by the effectiveness of ‘old-fashioned’ hard copy marketing. These videos were recorded about the time when it seemed many salon owners had become seduced into thinking that modern marketing was all about social media, email and text messaging…because it’s (allegedly)…

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Salon Marketing: $300 Hair Salon Ad Turns Into $9,200 in new Sales and 15 New Customers

Salon Marketing: $300 Hair Salon Ad Turns Into $9,200 in new Sales and 15 New Customers Inner Circle member Chris Burkinshaw of Turning Heads in Wagga, New South Wales, reports terrific success from a cheap little ad he ran in the free newspaper in his town last week.  Chris took a salon template from the…

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