Marketing a small, one-person salon in the suburbs can be a daunting, confusing experience. Tens of thousands of hair & beauty professionals start out this way, and most never break out of the ‘hobby’ mindset. But Hoppers Crossing (VIC) beauty specialist Myra Changtime isn’t one to limit herself to a hobby income, just because she’s operating from a home salon.
When Myra joined Worldwide Salon Marketing’s My Social Salon mentoring and marketing program in May 2014, she was struggling. “I was lucky to be doing $1,500 a week in treatments and retail,” she says.
But, in this video recording via Skype, Myra reveals how in just three months, her client visits, and turnover, have doubled.
Note to Members: log in to the Members Only Resources Library here to download the actual ad, in editable Word format, that Myra talks about in this video