Marketing a small, one-person salon in the suburbs can be a daunting, confusing experience. Tens of thousands of hair & beauty professionals start out this way, and most never break out of the ‘hobby’ mindset. But Hoppers Crossing (VIC) beauty specialist Myra Changtime isn’t one to limit herself to a hobby income, just because she’s operating from a home salon.
When Myra joined Worldwide Salon Marketing’s My Social Salon mentoring and marketing program in May 2014, she was struggling. “I was lucky to be doing $1,500 a week in treatments and retail,” she says.
But, in this video recording via Skype, Myra reveals how in just three months, her client visits, and turnover, have doubled.
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Note to Members: log in to the Members Only Resources Library here to download the actual ad, in editable Word format, that Myra talks about in this video