Salon Sales Training – Selling in the Treatment Room

SELLING IN THE TREATMENT ROOM – DO’s AND DON’Ts Do you simply give your client the service she booked – or do you use every opportunity to upsell products and other services?  Here’s how to do both. The treatment room is an amazing opportunity, yet so few therapists use it to even a fraction of…

Read More →

Salon Sales Training – Selling at the Reception Desk

Your client is looking like a new woman – exfoliated, waxed, glowing with good health – as she leaves your treatment room and makes her way to the reception area to pay her bill. What happens next? Well, that depends a great deal on everything that’s gone before. Has she been given the WOW Factor…

Read More →

Taking the Call

Your marketing’s working. Your social media is sparking interest, your website and Google Business Listing are pulling new clients like crazy and your local promotions are working well. Now comes the tricky bit…. drum roll please!…. converting all those phone inquiries into sales. Sales. That word alone is scary for so many people. Yet, it’s the…

Read More →

3 Tips on How to Get More Salon Clients & Bookings Online

Week in, week out, Rebecca Voller opens her email to find dozens of new potential clients for her Maya Spa in Dromana, Victoria. In the three months since February, when her new website went ‘live’ (www.mayapsa.com.au), more than TWO HUNDRED prospective new clients have put their hands up to say, in effect, “I’m interested in…

Read More →

[VIDEO] Thinking of selling your salon business? Three CRUCIAL tips to increase your sale price…

Thinking of selling your salon or spa? In this video, Worldwide Salon Marketing founder Greg Milner explains the HIDDEN value in any hair or beauty business almost never realize… FREE online analyser: CHECK YOUR WEBSITE FOR ERRORS HERE

Read More →

The Cafe Owner Who Sat on a Stool

Dear Diary, The other day I called in on a cafe that I occasionally visit on the way to work. I’ve gotten to know the owner a little, over the years, and on this day, the cafe was empty and she was sitting on a stool, tooling around on her phone. “Hi Cindy, how’s it…

Read More →

Trolls on social media

Tuesday, March 21, 2017. A little bit east of Rottnest Island.  A richly varied day. Eight o’clock this morning I’m in a video meeting with Leanne Galea, owner of the private label salon products company U Brand in Sydney, thrashing out the details of how we’re going to drive new leads into her website. Last…

Read More →

You’re Losing 90% Of New Business – Here’s Why

There’s a high chance you’re losing more business than you’re gaining – and it’s going right to the pocket of your competitors. Why? Read on… We all know Google. We search everything on it. Heck, our entire lives are surrounded by Google. “Google it,” we always say. And that’s just it: people are Googling you. They’re searching for your business. Which…

Read More →

Greg’s Diary – The Salon Industry, a definition of insanity.

Thirteen years ago this month, I started coaching and supplying marketing resources to the salon industry. I guess I must have spoken to literally thousands of salon & spa owners all over the world in that time. Many things have changed. When I started Worldwide Salon Marketing in February 2004, smart phones hadn’t been invented.…

Read More →

Find more clients through Instagram

Do you ever wonder, how ‘that’ business has more than 100K Instagram followers? A strong online following in today’s day and age, is classified essential. And, if you want to be seen as a successful business owner, you will need to stay tech savvy and continue to have a strong online presence. So, here are…

Read More →