Blog

Google ads or Facebook ads – Which is Best?

Confused about whether to advertise on Google OR Facebook?  You are not alone. Thousands of business owners are overwhelmed with the options.  Let alone the technology itself.  So I've recorded this short video to explain the differences. Watch this before you spend...

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[VIDEO] Why Hair & Beauty Prescriptions Work

[VIDEO] Why Hair & Beauty Prescriptions Work

Marnie here, While I was delving through our archives, I found a fascinating interview he recorded with super-successful salon owner and long-term Worldwide Salon Marketing member Tracey Smyth. Tracey saw a big increase in re-booking rates and retail sales by...

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What’s your Salon’s USP?

What’s your Salon’s USP?

I've written a lot, taught a lot, coached a lot on the subject of USP or Unique Selling Proposition. While most of our Worldwide Salon Marketing Members 'get' the reasoning behind all the Emotional Direct Response salon marketing ads, flyers, letters and other...

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Why Email Beats Social Media for Salons & Spas

Greg here,  If you're reading this, chances are you found it because you got an email from me, and clicked on the link in that email.  And that's because...after years and years of ever-increasing social media - email is still by far the most powerful form of digital...

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