When my friend and colleague Chris Sanders wrote a song for a grown-ups album he was recording, he had no idea it would turn into a children’s publishing and marketing phenomenon.
The song was Angel Star, written for his daughter Emmy, and in this podcast video, Christ reveals how a combination of a great product, excellent marketing, and community involvement made him one of New Zealand’s biggest-selling authors…
SHOW NOTES:
- Watch how the Big Three of marketing were used perfectly to create a buying frenzy
- Discover how Chris turned a $2 product into a $20 product
- Listen to the catchy songs Chris wrote and performed
- Buy Chris’s songs and books from www.angelstar.co.nz
