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332 pages, digital marketing, social media, done-for-you marketing & promotion templates – written by Rich Salon Owner author Greg Milner.
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Your 2026 Salon Visibility Check: Why Google Might Be Hiding You
Most salon owners assume that if their business exists online, Google will show it. That used to be mostly true. In 2026, it isn’t. Google has quietly changed how it decides which businesses to put in front of new clients - and a lot of good salons are being filtered...
The Salon Owner’s Year in Review: What 2025 Taught Us About Growth
It’s been a hell of a year. If you’re a salon owner, you probably don’t need me to tell you that. You’ve felt it - the highs of busy weeks when the phone won’t stop ringing, and the gut punches when bookings drop overnight for reasons that make no sense. But here’s...
Client Success Stories: Sertorio Homes
From Frustration to Growth – Why Sertorio Homes Switched Agencies Working alongside my team, we’re proud to partner with businesses that want more than just “average” results. One of our most powerful client success stories comes from Sertorio Homes, a family-owned...
Google’s AI-Driven Search: A New Era for SEO
Integrating artificial intelligence (AI) into Google's search algorithms has fundamentally reshaped the digital landscape. As Google strives to deliver more accurate, personalised, and contextually relevant search results, website owners and digital marketers must...
Have you Googled your business lately? What you discover might be surprising.
Just recently I ran a Google search for a client's business, just to see how and where the business showed up online. Just in the first two pages of search results, I found the business mentioned in 28 different places. I told this client - he had no idea! Worse, on...
Understanding Google Business Profile Suspensions: What You Need to Know
Why Was My Google Business Profile Suspended?What you need to Know? In today's dynamic digital landscape, maintaining a robust Google presence is essential for businesses striving to succeed online. One invaluable tool in this pursuit is the Google Business Profile,...
Online ads that work – sometimes TOO well.
Want help with your digital advertising? Click here for more info!You can post like a man (or woman) possessed in social media. You can network like crazy, you can post videos on Tik Toc till you're blue in the face. You can run yourself ragged using all these 'free'...
The right way, and the dumb way to market anything
In my home town, Dunsborough, a coastal holiday destination in the south-west of WA, there's great community concern about developers and their plans to build multi-storey blocks of million dollar apartments. Both the townspeople and the local council are against it....