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Simple Salon Marketing
332 pages, digital marketing, social media, done-for-you marketing & promotion templates – written by Rich Salon Owner author Greg Milner.
Used, tested & proven by more than 4,400 salons & spas worldwide.
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Online ads that work – sometimes TOO well.
Want help with your digital advertising? Click here for more info!You can post like a man (or woman) possessed in social media. You can network like crazy, you can post videos on Tik Toc till you're blue in the face. You can run yourself ragged using all these 'free'...
The right way, and the dumb way to market anything
In my home town, Dunsborough, a coastal holiday destination in the south-west of WA, there's great community concern about developers and their plans to build multi-storey blocks of million dollar apartments. Both the townspeople and the local council are against it....
Scammers, Liars and Thieves Online
I don’t email much these days, mainly because people get enough junk trying to sell them something. And to be fair, some of it is good stuff. But sometimes I’m compelled to write when something as egregious as this pops up in my own online world. I suppose there...
[VIDEO] How to stop those nasty 1-star Google reviews
NEED HELP? Call Jenna Riley at Phorest on 1800 945 250 Need help with any SEO, website or digital advertising problem? Call WSM founder Greg Milner on +61-894439327
Puppy Love – How to Sell on Emotion, Not Logic
About 18 months ago, the Milner household acquired a new member; an Australian Cobberdog puppy we called Digby, after my late father. He rules our life, tells outrageous lies, and steals everything that's not nailed down. But of course, we adore him. It's hard not to...
Salon marketing: why emotion beats logic, every time.
By now you would've seen the remarkable images of Sir Ernest Shackleton's Antarctic exploration ship Endurance at the bottom of the Weddell Sea.hackletonIt was one of the most amaing stories of human survival ever. All 28 members of the crew lived to tell the tale,...
Critical Issue: Verifying your Google My Business listing
Who else gets technology rage? Let me tell you about the technical gymnastics we often have to go through on behalf of our members, just to get their tech ducks in a row. Marielle, one of my full-time staff in the Philippines, has been wrestling with Google for...
How to Sell Your Salon – By Uncovering the Hidden Value
Marnie here, When I sold my first salon business, I got a fat six figures for it. Now, for most owners of a typical hair or beauty salon, that seems like an awful lot of money to ask. And it is, but I was able to get it because I'd uncovered some hidden value that...