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Want a THRIVING beauty business? Amy Mitchell tells how she started as a one-man band – and grew a nationally-branded day spa business
The three 'MUST HAVES' to build a strong beauty business Five years ago, Amy Mitchell was a struggling massage therapist with a new-born baby. Working 6 days a week just to pay the bills, she knew she'd run herself ragged if she didn't take decisive action. Amy joined...
NZ Salons – Here’s a Great PR and Marketing Opportunity for You!
Would you like to hold a hugely successful VIP night in your Salon? Would you like to be part of one of the most unique Salon Events ever? How would you like free media and publicity that you simply couldn’t pay for, let alone afford? How would you like a salon FULL...
NZ Salon Owner, Margaret Walsh shares her successes [VIDEO]
Its fair to say that many people, especially in the beauty industry, will have either heard of, or know, Margaret Walsh. She’s the kind of salon owner with a very successful business that many of us aspire to and wish our salon could be ‘just like Marg's. She’ll...
Worldwide Salon Marketing NZ Sponsors Marketing Excellence Award, NZ Beauty Awards 2013
It is with great excitement and pleasure that I announce Worldwide Salon Marketing NZ will be a principle sponsor of the NZ Beauty Awards on July 6 and more specifically of the newly created ‘Marketing Excellence’ Award. The Awards will be held at the Pullman Hotel...
Staff issues in your salon? Check out the wisdom of Herb Kelleher…
So you think you've got insurmountable problems with staff...staff who want everything for nothing, staff who don't turn up, staff who 'can't sell', staff who won't work Wednesdays because their sister's boyfriend's band plays Tuesday nights? And you have how many...
[VIDEO] In a little country town, can a beauty salon really sell $6,000 worth of services in just 3 hours? Yep…
With a multicultural population of just 3,000 in the deep south-west of Western Australia, the little town of Katanning is hardly the centre of the hair & beauty universe.But for salon owner Ashleigh Mills, its a gold mine. Ashleigh has been a Worldwide Salon...
[VIDEO] Is your salon business struggling? Listen in as UK salon owner Corinne Bull describes how she’s created her own prosperity…
Like many salons in recession-hit Great Britain, Corinne Bull's salon business in New Malden, Surrey was struggling in post GFC 2011. But as I've often taught, there are ways you can 'create your own' economy. Like master retailer Sam Walton, she was aware of the...
Your prospective salon customers are looking on their mobile phones RIGHT NOW for a salon near yours – can they find YOU?
If you're anything like me, the tiny details behind how technology works probably send you into a coma too. BUT...I have to face facts, and the facts are that local businesses - like salons and spas - which fail to embrace what their customers and prospects are now...