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Worldwide Salon Marketing
Salon Sales Training – Selling in the Treatment Room
SELLING IN THE TREATMENT ROOM – DO’s AND DON’Ts Do you simply give your client the service she booked – or do you use every opportunity to upsell products and other services? Here’s how to do both. The treatment room is an amazing opportunity, yet so few therapists...
Salon Sales Training – Selling at the Reception Desk
Your client is looking like a new woman – exfoliated, waxed, glowing with good health - as she leaves your treatment room and makes her way to the reception area to pay her bill. What happens next? Well, that depends a great deal on everything that’s gone before. Has...
Taking the Call
Your marketing’s working. Your social media is sparking interest, your website and Google Business Listing are pulling new clients like crazy and your local promotions are working well. Now comes the tricky bit…. drum roll please!.... converting all those phone...
7 Reasons Your Business is Failing
In the first episode of the Rich Salon Owner Podcast, Josh Kallmeyer breaks down the 7 reasons why your business is failing. If your business is shrinking, and if you're struggling to make ends meet, then this is a must listen. Download your free ebook over at...
[Replay] Using Social Media In Your Salon
In this recorded webinar, I dive into the the specifics on how you can use Instagram to find new clients, the difference between Facebook Ads and Facebook Boosted Posts, and how it all can tie together.
Case Study – co-ordinating an offline and online promotion [with Video]
Last year Microsoft shelled out $26 billion - yes, that's twenty six billion dollars - to take over LinkedIn. Just think about that for a minute - $26 billion is greater the entire Gross Domestic Product of more than half the countries in the whole world. And why...
Trolls on social media
Tuesday, March 21, 2017. A little bit east of Rottnest Island. A richly varied day. Eight o'clock this morning I'm in a video meeting with Leanne Galea, owner of the private label salon products company U Brand in Sydney, thrashing out the details of how we're going...
You’re Losing 90% Of New Business – Here’s Why
There’s a high chance you’re losing more business than you’re gaining – and it’s going right to the pocket of your competitors. Why? Read on… We all know Google. We search everything on it. Heck, our entire lives are surrounded by Google. “Google it,” we always say....







